Pound The Pavement Productions
Festivals, nightlife, brand activations, and celebrity bookings — produced end to end.
Next event — Cassy · Yera · CC · Fri July 3Live from GEM E.C.
This is a PTP night.
Pound The Pavement Productions is a live events, talent, and media company in Salt Lake City. We produce and promote events across the city’s largest rooms — from multi-room nights at GEM Nightclub to 2,000-capacity takeovers at the Sierra Event Center.
We work with national touring artists, leading creators, and brand partners, and we handle the whole event — booking, production, marketing, and media. The result is rooms that fill up and nights worth showing up for.
National touring artists, independent headliners, and the creators your crowd already follows.
Full-scale production across GEM Nightclub’s rooms and the 2,000-capacity Sierra Event Center.
Multi-platform campaigns with in-house photo and video that fill the room and live past the night.
Activations and pouring-rights programs built around real, on-the-ground audiences.
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Weekend Access is our free newsletter. Every week you get the upcoming lineup, presale links before they go public, table info, and first look at new drops — straight to your inbox.
Every event is at GEM E.C. in Salt Lake City. Tap any show to check out through Square. All events are 18+.
Creator takeover
Yera, Cassandra, and CC host the main room. Doors at 11:30 PM.
Get Tickets→Latin · Hip-hop · EDM · Reggaeton
2Deep & Knasty headline a full-room GEM E.C. takeover across Latin, hip-hop, EDM, and reggaeton.
Get Tickets→Hip-hop
Philadelphia’s Skrilla performs live, with a full host takeover.
Get Tickets→Texas independent rap
RNB.FoeMob brings the Texas independent rap show to Salt Lake City.
Get Tickets→Shot by the PTP photo team. Enter your email and number once to unlock the gallery, then save any photo in full resolution — free.
June 27, 2026 · GEM E.C.
Cassy · Yera · CC
In production these stream from S3 with .webp delivery; new galleries publish the morning after each event.
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